Our Purpose
We believe in preserving our planet by empowering its people. Our purpose is to create positive change through innovative thinking and solutions so businesses can do well by doing good. Small actions can have a great impact, and we're here to ensure that every business can be a part of a brighter future.
We amplify change.
Purpose sits at the center of our business. In our mission to intertwine business value with positive environmental impact, we naturally empower individuals in the stakeholder groups we serve to create larger change. Our four areas of focus recognize the crucial connection between the planet and people, and the power of small actions to cause meaningful impact.
OUR CSR INITIATIVES
Climate Change
GreenPrint originated out of the urgency to address climate change by providing carbon-producing businesses with a non-disruptive solution to mitigate their environmental impact immediately. We focus on the calculation and reduction of greenhouse gas and other environmental emissions, to reduce the carbon footprint for all of the groups we serve.
For our clients, our sustainability solutions provide immediate action to reduce their environmental footprints while educating their customers about their efforts.
For our partners, our programs support their work in local communities through volunteer events that plant trees and help develop green space.
For our employees, we go beyond offsetting our direct emissions produced by our office and tackle indirect emissions by calculating and offsetting the carbon emissions created by our employees’ daily commutes and business travel.
For our community, we offset 100% of the electricity consumption of our entire building, TechRise, by investing in Renewable Energy Certificates (RECs). We are proud to make our home a more environmentally-friendly fixture on the Atlanta skyline.
Climate Justice
We consider climate change as a global, ethical, and political issue, rather than a problem that is purely environmental or physical in nature. Given the connection of the health of our planet and communities, we acknowledge that those who are least responsible for climate change may disproportionately bear the costs and suffer its gravest consequences.
For our clients, we invest in a diversified portfolio of carbon projects that also have a positive social impact on poverty-stricken and underdeveloped regions.
For our partners, we purposefully work with organizations whose work prioritizes the people in underserved communities suffering the worst effects of climate change.
For our employees, we encourage awareness and individual action by providing opportunities to learn more about the social impacts of climate change and promoting influential voices and organizations within this space.
For our community, we are committed to connecting with local organizations who are fighting climate injustice in their neighborhoods and offering pro bono services to support their ongoing efforts.
The Circular Economy
A circular economy is an economic system aimed at eliminating waste and the continual use of resources—a key tool in making sustainability convenient for consumers and businesses. We strive to make the most of resources while reducing waste and minimizing our impact on the environment.
For our clients, our solutions provide a better understanding of the environmental impact of their products and immediate action by offsetting their footprint and even incorporating reused materials in their packaging.
For our partners, we amplify their mission to normalize a new business model, one that recognizes the value of a closed loop system and investing directly into the communities suffering most from the impact of waste.
For our employees, we provide several bins around the office for recycling and participate in a local compost program that gathers our compost every week.
For our community, we seek local businesses and organizations to support in our circular economy efforts. The compost gathered from our office is donated to local farms, reducing waste and food deserts in our own backyard.
Diversity & Inclusion
We are dedicated to developing strategies and practices that support a diverse and inclusive workplace, knowing that diversity of experiences and worldviews increases innovation and achieves a competitive advantage. Those benefits extend beyond our team, and we promote diversity and inclusion throughout our company stakeholders.
For our clients, we are committed to highlighting a diverse set of voices and perspectives as we educate our clients and their customers about our programs and their impact.
For our partners, we work with local HBCUs to promote diversity within our own company and actively partner with other organizations that will bring global perspectives to our clients’ environmental efforts.
For our employees, we have identified goals to increase diversity on our team and are committed to creating a welcoming and inclusive workplace for all our current and future employees.
For our community, we seek to understand the unique needs of the communities where our programs operate and support local organizations that are the experts in addressing those needs.
Our Commitments and Memberships
1% For the Planet
GreenPrint is a proud member of 1% for the Planet, an alliance of businesses understanding that profit and loss are directly linked to the health of the natural environment, and are concerned with the social and environmental impacts of industry. GreenPrint pledges 1% of total annual sales to the preservation and restoration of the natural environment by supporting non-profit grassroots environmental groups.
Green America
GreenPrint is also a certified business member of Green America, a 502c3 with a mission to harness economic power—the strength of consumers, investors, businesses, and the marketplace—to create a socially just and environmentally sustainable society.
RECOGNITION & CERTIFICATIONS
