We are thrilled to announce that GreenPrint’s very own Michele Koch, Chief Marketing Officer, has been recognized as a 2020 Top Women in Convenience honoree.
Each year, Convenience Store News recognizes the best and brightest women in the convenience retail industry. “TWIC is the first and only convenience store industry awards program that recognizes women making outstanding contributions to their companies and the industry”, and we are so proud to have our CMO stand amongst such accomplished women on this list.
“The honorees were chosen based on nominations received from their peers. Drawing from achievements during the previous 12 months, nominators were asked to illustrate the candidate’s innovative corporate initiatives, extraordinary financial and strategic accomplishments, astute problem-solving acumen, exceptional performance and selfless charitable participation, along with other attributes that go above and beyond the call of duty.”
Michele is recognized as an honoree in the Senior-Level Leaders category, showing exemplary success in strategy and execution. As sustainability pioneers in the retail fuel industry, effective marketing plays an integral role in achieving our mission: providing turnkey reduced emissions programs. As Chief Marketing Officer, Michele serves as a primary visionary for the direction of GreenPrint campaigns. With a small marketing team of five, creating assets to convey our story as well as highlight client success– such as Circle K– is of the utmost value. With a strong background in communications, Michele is constantly iterating our process to bring efficient, effective, and profitable sustainability programs to our clients. She recognizes the importance of differentiation among competitors in the fuel industry, and strives to empower our clients to broadcast their environmental leadership through core messaging via multiple channels.
Convenience Store News will celebrate the list of 53 female leaders at its 2020 TWIC awards ceremony this fall.
Read the full article here.
